The 2020 Push for Naturalization: Ideas to encourage long-time residents to apply for citizenship | CLINIC

The 2020 Push for Naturalization: Ideas to encourage long-time residents to apply for citizenship

Home » Resources by Issue » The 2020 Push for Naturalization: Ideas to encourage long-time residents to apply for citizenship
By Benjamin Brokaw

Every four years, as the country approaches presidential elections, U.S. Citizenship and Immigration Services receives a significant increase in naturalization applications. This rise is an expression of many long-time residents’ desire to not only achieve the dream of United States citizenship, but also participate in one of our most fundamental and valued traditions–open and fair elections. Often, these are our neighbors, who after years of contributing to our communities, have decided they were ready to fully participate in all of the privileges of their home. Unfortunately, this periodic jump in applications leads to processing backlogs, delaying the process for many Lawful Permanent Residents, or LPRs. As organizations that serve immigrant communities, you must rise to the challenge and encourage eligible immigrants to apply as soon as possible. 


For seven years, CLINIC has worked with the New Americans Campaign, or NAC, to increase the number of providers nationwide who educate immigrants on becoming citizens and help them complete their applications. NAC is made up of 200 organizations that promote and use the citizenship workshop model, which connects eligible green card holders with high-quality, affordable naturalization services. During this time, NAC has conducted more than 5,300 naturalization events, completed more than 333,000 naturalization applications and saved applicants more than $319 million through fee waivers and reduced fee requests. Additionally, NAC partners have worked together to strengthen the provider community. They make sure to share innovative strategies and best practices among each other to make naturalization events more successful and efficient. This contributes considerably to their efforts to steadily increase the number of citizenship applications the coalition completes.


The 2020 presidential election will be here before we know it, bringing along with it the natural increase in applications and possible processing delays. Here are a few ideas from CLINIC and our NAC partners to help you implement innovative strategies that increase enthusiasm around naturalization and access to quality legal help and resources.


Embrace online citizenship platforms like Citizenshipworks

Citizenshipworks allows applicants to independently complete their naturalization applications on devices connected to the internet. Introduce participants to the platform and help them register using any method you use to connect with your audience, including on social media and at naturalization presentations. Also, using CitizenshipWorks at naturalization events allows applicants to complete their application more quickly, as well as reduces wait times and the need for volunteers.


Recruit ambassadors who can encourage your community to act

When information comes from trusted individuals, it resonates well with your intended audience. Scout your community for these people. They can be local celebrities or simply a person of good standing in your area. Their job will be to help promote the benefits of naturalization and direct LPRs to Citizenshipworks and naturalization workshops. Encourage them to use social media to reach supporters or use local media to speak out or run public service announcements. 


Identify and target underserved members of your community

Make it a priority to reach out to smaller underserved immigrant communities, determine what needs they have, and work to promote naturalization and provide application assistance. In many instances, this may require you to partner with organizations that have closer ties to those communities.


Utilize partnerships that can help advance your organization’s naturalization goals   

Relationships with local and state governments, representatives from local USCIS field offices, or other key individuals or government agencies will be key to encouraging eligible immigrants to apply. A partnership at this level can bring significant resources, attention and credibility to your work, emphasizing to eligible groups the importance of applying for citizenship.


Educate your community as often as you can

A recent NAC study found that 60 percent of LPRs had never been informed or approached about naturalization, citing uncertainty as one of their hesitancies in applying. Immigration advocacy organizations should cover their community with strong, concise messaging with consistent themes–naturalization is important, and help and resources are available.


As you think about how to put these tips into action, consider this, on average 93 percent of applicants pass the naturalization test. This is due in large part to the availability of free citizenship study materials. USCIS has online resources and promotional materials that can be posted in offices or intake areas. Highlighting information about full and partial fee waivers can inspire low-income families to apply. The use of revolving loan funds or grants for application fees can also aid these applicants. Organizations can also direct clients towards local NAC events, or contact local NAC partners to discuss how they can help contribute to nearby events and collaborative efforts.    


Although the 2020 elections may seem far away the naturalization backlog is already rising.  Will applications received in December 2019 be approved in time to register to vote?  Immigrants shouldn’t wait to find out. By beginning now to encourage new applicants and serving those already expressing interest in the process, community-based organizations and immigration legal services providers are helping to secure the future of all U.S. citizens, while underscoring our nation’s democratic values.

For more information on how your organization can participate in the 2020 drive toward citizenship please explore the following resources:

New Americans Campaign

USCIS Citizenship Page

CLINIC Citizenship Toolkit