User Login

Catholic Legal Immigration Network, Inc.


Bookmark and Share

Tools & Tips for Media Outreach

This webinar discussed tips for working proactively with the media to gain positive coverage for your immigration program. Participants learned about media cultures and how to cultivate media contacts, pitch story ideas, develop media protocols, and create appropriate tools to work effectively with the media.

The webinar also focused on how to respond to a media crisis, including developing a response plan before a crisis happens and planning for worst-case scenarios.  It also discussed the importance of effective media outreach strategies in promoting immigration reform. Presenters are Melissa Williams, Public Affairs Officer, CLINIC and Yen Le, Field Support Coordinator, CLINIC.

To download the presentation, click here.

Held Feb. 18, 2010