Webinar: Tools & Tips for Media Outreach
February 18, 2010
Tools and Tips for Media Outreach
2:00 p.m. - 3:30 p.m. Eastern Standard Time;
11:00 a.m. - 12:30 p.m. Pacific Standard Time
Cost: Free; provided by CLINIC's Center for Citizenship and Immigrant Communities
The first part of this webinar will cover tips for working proactively with the media to gain positive coverage for your immigration program. Participants will learn about media cultures and how and how to cultivate media contacts, pitch story ideas, develop media protocols, and create appropriate tools to work effectively with the media. The second part of the webinar will focus on how to respond to a media crisis, including developing a response plan before a crisis happens and planning for worst-case scenarios. Finally, we will discuss the importance of effective media outreach strategies in promoting immigration reform. Ms. Melissa Williams, CLINIC’s Public Affairs Officer, will be the guest speaker. Ms. Yen Le, CLINIC’s Field Support Coordinator, will be the moderator.
Register here. After registering you will receive a confirmation email containing information on joining the webinar.